Chiefton Supply Co.

content marketing | PRODUCT DEVELOPMENT | ILLUSTRATION | PHOTOGRAPHY

Chiefton Supply Co. specialized in creating innovative, eco-conscious apparel, and headwear that inspired and supported the global cannabis community. Chiefton focused on using apparel and accessories that utilized textiles like hemp, organic cotton, and recycled polyester, which delivered performance, comfort, and reliability. The custom graphic tees were developed from sketches that were screen-printed with water-based ink in Denver, CO, supporting the sustainable movement. A key objective was to boost Chiefton’s social media presence on Facebook and Instagram. This was accomplished by a creating and managing a content calendar focusing on a consistent brand message. Instagram content included branded graphics/photos, video and contest giveaways. These initiatives increased the following from 7,500 to over 11,200 followers, a 49% increase in 6 months.